Director, Product Marketing
 Zelis Healthcare, LLC | |
paid time off, 401(k)
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 United States, Massachusetts, Boston | |
| 149 Newbury Street (Show on map) | |
 Nov 10, 2026 | |
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At Zelis, we Get Stuff Done. So, let's get to it! A Little About Us Zelis is modernizing the healthcare financial experience across payers, providers, and healthcare consumers. We serve more than 725 payers, including the top five national health plans, regional health plans, TPAs and millions of healthcare providers and consumers across our platform of solutions. Zelis sees across the system to identify, optimize, and solve problems holistically with technology built by healthcare experts - driving real, measurable results for clients. At Zelis, AI is woven into the fabric of how we work. Every associate is expected - and empowered - to partner with AI to challenge the status quo, accelerate innovation, and amplify their impact. This is a place for builders with a growth mindset who act with agility, embrace change, and use modern technology to shape smarter solutions, exceptional experiences, and the future of our industry for our clients, customers, and our culture. A Little About You You bring a unique blend of personality and professional expertise to your work, inspiring others with your passion and dedication. Your career is a testament to your diverse experiences, community involvement, and the valuable lessons you've learned along the way. You are more than just your resume; you are a reflection of your achievements, the knowledge you've gained, and the personal interests that shape who you are. Position Overview The Director, Payer Product Marketing, will play an important role in driving continued enterprise growth by developing and implementing a payer-focused product marketing strategy across Zelis solutions.Working closely with the business product and solutions teams, you will build a strategy that includes buyer and competitive insights, value proposition development and positioning, product messaging and launch planning. In collaboration with campaign activation, you will be responsible for drafting messaging architectures and product-specific targeting strategies to support the design of compelling demand creation campaigns in market. Downstream, you will be responsible for enabling sales and account management by crafting client facing product content for effective client engagement. Other key aspects of the role include the ability to build expertise in your portfolio of solutions and insights into the market in which they compete. With that foundation, your programs should serve to generate awareness for the brand, build interest in solution benefits and capabilities, and communicate a winning value proposition. Vital to this role is a solid understanding of product marketing best practices - think Pragmatic and other knowledge leaders in this space. It's strongly preferred that you have experience in the healthcare industry, specifically in building and managing marketing programs for the payer segment. Experience with electronic payments solutions or payment integrity is a plus, and a background with technology enabled B2B enterprise solutions is also helpful. Other key factors for your success include the ability to lead initiatives across a matrixed organization, uncover and communicate new insights, and a proven ability to prioritize and manage complex and innovative projects. YOU WILL:
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Please note at this time we are unable to proceed with candidates who require visa sponsorship now or in the future. Location and Workplace Flexibility Zelis is headquartered in the U.S., with multiple locations across the country and in Hyderabad, India. Check out our locations to learn more about our offices. All employee work locations are based on the needs of the position and are determined by the Leadership team. In-office work and activities vary based on work and team objectives in accordance with Company policies. While location expectations vary by role, candidates within approximately 50 miles of a U.S. office are generally preferred to support collaboration when needed. Our hybrid approach is flexible, and in-office presence is guided by team and business needs rather than a fixed weekly schedule. Base Salary Range $153,000.00 - $193,800.00At Zelis we are committed to providing fair and equitable compensation packages. The base salary range allows us to make an offer that considers multiple individualized factors, including experience, education, qualifications, as well as job-related and industry-related knowledge and skills, etc. Base pay is just one part of our Total Rewards package, which may also include discretionary bonus plans, commissions, or other incentives depending on the role. Zelis' full-time associates are eligible for a highly competitive benefits package as well, which demonstrates our commitment to our employees' health, well-being, and financial protection. The US-based benefits include a 401k plan with employer match, flexible paid time off, holidays, parental leaves, life and disability insurance, and health benefits including medical, dental, vision, and prescription drug coverage. Equal Employment Opportunity Accessibility Support Disclaimer The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities, duties, and skills from time to time. | |