Senior Product Marketing Manager -Pricing and Commercialization

Are you looking for a high energy, strategic, and fast-paced position as a Senior Product Marketing Manager -Pricing and Commercialization? Join Relias, the company changing lives throughout the world by helping healthcare organizations improve their clinical and financial outcomes!

For 11,000+ health care and human service organizations, Relias helps clients deliver better clinical and financial outcomes by elevating the performance of teams. We help organizations across the continuum of care get better at maintaining compliance, developing staff and promoting consistent, high-quality care. Our platform employs assessments to reveal specific gaps in skills and addresses them with personalized and engaging learning, choosing from 7,000+ online courses that meet accrediting board, state and federal requirements. We are passionate about our products and our clients; what we deliver and the impact we have on the world is truly something you can be proud to represent. Join us and make a difference.

WHAT CAN RELIAS OFFER YOU?

• Fantastic health and wellness benefits package, including an outstanding 401k match, a flexible PTO program, and a generous and inclusive parental leave policy. Additionally, Relias pays for the employee portion of the monthly healthcare premium!
• Flexible work environment with onsite and work from home options - you choose when you want to come into the office!
• Active Employee Resource Groups open to all employees!
• Comprehensive onboarding program - a great introduction to our company, customers and culture!
• Growth and career advancement opportunities!
  
  
  
  
  • Multiple development program options - leadership development, professional development curriculums, and Nanodegree options in both technology and data science
  • Professional development gained from conference attendance and participation in organizations like NC Tech
  • Onsite 321 Coffee Shop providing free coffee and pastries to employees
  
  
  
  

The Senior Product Marketing Manager - Pricing Commercialization is responsible for driving commercial success of our pricing and packaging in market. They leverage data and research to recommend value-based product bundles that increase average contract value, improve win rates, and decrease sales cycle. They work with client success on pricing-related renewal strategies and trend and with sales on strategic deal structure and custom pricing. In addition, they standardize product marketing commercial processes - starting with GTM pricing and extending into other deliverable types - for future automation and Agentic AI.

WHAT YOU'LL DO:

* Program Relias B2B commercialization for pricing and packaging
* Monitor pricing data and trends, and drive appropriate changes to commercial packaging, bundles, deal terms, discount policies, etc., to remain competitive
* Anticipate and recommend short-term promotion or pricing strategies to address market or competitive scenarios
* Create bundle, packaging and pricing recommendations that maximize value delivery to customer and revenue / margin to Relias
* Partner with product marketing managers and market analysts to get necessary pricing research and willingness to pay studies completed (surveys, interviews, internal data)
* Access internal commercial data from finance or systems to incorporate into recommendation and impact analysis or projections
* Refine early pricing and packaging strategy from discovery and create executable pricing plan for new product launches in partnership with the GTM launch team
* Influence alignment with internal stakeholders and senior executives on pricing decisions to implement.
* Create product price plan, discount policy, refine and route for eventual approvals in time for launch go-live
* Support product marketing manager leading the launch who will implement and enable new product pricing and messaging
* Set milestones for new product launch KPIs and partner with product marketer on any refinements identified as needed
* Lead product marketing process automation for commercialization work including but not limited to GTM pricing and packaging.
* Leverage understanding of commercial requirements to update and prepare our standard processes, templates, and requirements end-to-end for automation.
* Prioritize professional development in AI or agentic tools for pricing and commercialization.
* Work with performance marketing and cross-functional stakeholders on necessary system connectivity for automation.
* Improve internal product marketing workflow experiences for commercialization deliverables from pre-launch to launch to post-launch.
* Other duties as assigned.

YOU'VE GOT WHAT IT TAKES IF YOU HAVE:

* Bachelor's degree or equivalent work experience
* 7+ years of work experience in an analytical, GTM process, or related role
* Experience driving commercialization strategy and executing commercialization process
* Strategic and analytical mindset
* Data-driven and customer-focused approach
* Interest in productivity tools and process improvement
* Strong project management skills
* Ability to be collaborative across function
* Results-driven and focused on business growth
* Strong communication and presentation skills

IT WOULD BE NICE IF YOU:
* MBA preferred

Relias is an Equal Opportunity Employer and a Drug-Free workplace. Relias welcomes and encourages applications from people with disabilities and is happy to make reasonable accommodations in all aspects of the selection process. If you are an individual with a disability and require reasonable accommodation to complete any part of the job application process, please visit our career page for instructions.

IN OFFICE REQUIREMENT:

Relias values collaboration and wants to ensure that our team members have opportunities to work with their teams regularly for professional development opportunities. Our flexible hybrid work environment requires that you live in the state of North Carolina, within a commutable distance to our office (~1-hour commute). You would be expected to work in our Morrisville, NC Headquarters approximately 30/40 days/quarter.

Company: Relias LLC | Job ID: 288756