Position Information
| Posting Number |
PG195966TM |
| Position Number |
48LS99 |
| Position Type |
Temporary |
| Essential Job Duties |
We are seeking a
Marketing Automation Specialist to join our central marketing team. This role is designed for a Salesforce Marketing Cloud enthusiast who enjoys the intersection of technical administration and creative implementation.
As a junior administrator, you will provide the technical backbone for our automated campaigns, ensuring our various internal departments can leverage the platform's full potential. You will focus on increasing system adoption, troubleshooting technical hurdles, and providing the "creative bridge" needed to help teams develop content that scales through automation.
|
| Is Time Limited |
Yes |
| If Yes, Appointment Length |
10 months |
| Wolfpack Perks and Benefits |
As a Pack member,
you belong here, and can enjoy
exclusive perks designed to enhance your personal and professional well-being. As you consider this opportunity, we encourage you to review our
Employee Value Proposition and learn more about what makes NC State the best place to learn and work for everyone.
What we offer:
- Health Insurance for Temporary Employees
- Enhance your career with LEAD courses
Attend non-revenue generating sporting events for free.
Attain Work-life balance with our
Childcare discounts,
Wellness & Recreation Membership, and
Wellness Programs that aim to build a thriving wolfpack community.
Disclaimer: Perks and Benefit eligibility is based on Part-Time or Full-Time Employment status. Eligibility and Employer Sponsored Plans can be found within each of the links offered. |
Department Information
| Job City & State |
Chapel Hill, NC |
| Department |
|
System Information
| Classification Title |
Temporary-Service Maintenance |
| Working Title |
UTS - Temporary Marketing Automation Specialist at UNC Chapel Hill |
Requirements and Preferences
| Work Schedule |
Monday-Friday, 8:00 AM-5:00 PM, remote, with the ability to come to the office as needed |
| Other Work/Responsibilities |
Platform Administration & Support
- Act as a junior system administrator for the Salesforce Marketing Cloud (SFMC) platform, overseeing user permissions, business unit management, and general system hygiene.
- Serve as the primary point of contact for troubleshooting technical issues, data extension errors, and email deliverability concerns.
- Monitor overall platform health to ensure high standards of data integrity and performance.
Automation & Journey Management
- Partner with internal teams to design, build, and launch sophisticated Automated Journeys and triggered messaging sequences.
- Implement personalization strategies using dynamic content blocks and AMPscript.
- Leverage data-driven insights to help teams optimize their audience segmentation and engagement workflows.
Training & Technical Empowerment
- Lead training sessions to help staff transition from basic email sends to advanced SFMC features like Journey Builder and Behavioral Triggers.
- Develop internal "best practice" documentation and tutorials to empower decentralized users.
Content Strategy & Implementation
Overcome Content Bottlenecks: Assist departments with the development and formatting of content to ensure automated journeys can be implemented effectively.- Maintain a library of reusable, brand-aligned email templates that offer flexibility for different departmental needs.
- Support the creation of landing pages and cloud pages to drive digital engagement.
|
| Minimum Experience/Education |
1-3 years of hands-on experience within Salesforce Marketing Cloud.
|
| Department Required Skills |
- Proficiency in Journey Builder, Automation Studio, and Email Studio.
- Basic knowledge of HTML/CSS for email template adjustments.
- Excellent communication skills, with the ability to explain technical concepts to non-technical stakeholders.
|
| Preferred Years Experience, Skills, Training, Education |
SFMC certifications (e.g., Marketing Cloud Email Specialist or Administrator).- Experience with AMPscript or SQL for advanced data management.
- Experience working within a large, decentralized organization or multi-unit system.
- A background in digital content creation or copy editing.
|
| Required License or Certification |
N/A |
| Valid NC Driver's License required? |
No |
| Commercial Driver's License Required? |
No |
Recruitment Details
| Anticipated Hiring Range |
$31.25/hourly |
Applicant Information
| Quick Link |
https://jobs.ncsu.edu/postings/230315 |
| EEO |
NC State University is an equal opportunity employer. All qualified applicants will receive equal opportunities for employment without regard to age, color, disability, gender identity, genetic information, national origin, race, religion, sex (including pregnancy), sexual orientation, and veteran status. The University encourages all qualified applicants, including protected veterans and individuals with disabilities, to apply. Individuals with disabilities requiring disability-related accommodations in the application and interview process are welcome to contact 919-513-0574 to speak with a representative of the Office of Equal Opportunity.
If you have general questions about the application process, you may contact Human Resources at (919) 515-2135 or workatncstate@ncsu.edu.
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. Degree(s) must be obtained prior to start date in order to meet qualifications and receive credit.
NC State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. |
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