Brand Strategist (B2B/Partnership focus)

Aquent Studios is seeking a Brand Strategist with partnership expertise to work on a well-known tech brand. In this role, you'll be responsible for guiding the client's global teams on marketing applications, ensuring alignment with company-wide and Business Marketing branding guidelines. This role requires a collaborative, creative, and analytical individual who can provide detailed and clear feedback and support brands, people, and business teams in a more meaningful way in order to drive brand consistency across our client's organization. This is a remote role that aligns to PST working hours.

Key Responsibilities:

Review submitted brand review requests

Understand and interpret business and company-wide branding guidelines

Review visual design submitted materials, ensuring appropriate application of the brand

Drive consistency and cohesion of the Brand System, by reviewing both content/messaging as well as design to ensure all is strategically aligned with the brand

Prioritize updates needed in brand reviews

Collaborate with cross-functional teams to ensure brand governance is integrated into all marketing initiatives via the Brand Review tool

Communicate guidance clearly and effectively to business partners through excellent oral and written communication skills

Guide business teams on marketing applications, ensuring brand consistency and compliance

Provide prescriptive feedback to activate go-to-market brand strategy for the client's brands

Manage work bandwidth independently via the client Brand Review tool, prioritizing cases and following best practices for case management

Develop and maintain knowledge of global and regional business marketing and cultural practices

Requirements:

Experience in brand strategy from agency or tech-related field

Comprehensive understanding of company-wide branding guidelines and ability to apply them in a global context

The ability to communicate guidance clearly and effectively to business partners through excellent oral and written communication skills

Excellent communication and interpersonal skills, with the ability to work collaboratively with diverse stakeholders

Analytical and problem-solving skills, with the ability to provide prescriptive feedback

Superlative customer service skills and judgment, with the ability to prioritize and manage multiple cases/projects simultaneously

Knowledge of global and regional business marketing and cultural practices

Experience with MS Office tools including Sharepoint

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