Communications & Editorial Strategist

Communications & Editorial Strategist - 50% FTE - Hybrid

USC Marshall School of Business

Lloyd Greif Center for Entrepreneurial Studies

At the Lloyd Greif Center for Entrepreneurial Studiesstudents learn a mindset that sets them apart and better positions them to make a positive difference in the world. This mindset is about much more than just founders and founding processes. It is about adaptable, flexible thinking; assessing and managing risk in dynamic, uncertain environments; and finding and pursuing new opportunities. The candidate would work closely with the director to shape the communications of the Center with students and stakeholders.

For more information on the Lloyd Greif Center https://www.marshall.usc.edu/departments/lloyd-greif-center-entrepreneurial-studies

Responsibilities and Duties

• Establish and drive multi-channel messaging and narrative change strategies to enhance public awareness of The Greif Center and how business can be used to create greater social impact;

• Create engaging, visually cohesive content on social impact that shifts the coverage lens from "what is going wrong in society" to what are the creative solutions to these social problems;

• Simplify and translate complex information into user-friendly stories, guidance, messaging, and assets to facilitate engagement and drive behaviors;

• Plan, manage and implement public relations events, activities and projects that enhance public's awareness of the Greif Center;

• Identify opportunities to publicize the Greif Center in traditional media outlets;

• Plan, implement and oversee the production of marketing and communication materials, including developing press releases, op-eds, talking points, and other messaging tools

• Develop and produce reports, newsletters, and a blog for external and internal stakeholders, including faculty, staff, student, alumni and donors;

• Develop and maintain contacts with USC officials, media representatives, community leaders;

• Create digital media content for Instagram, Twitter, Linkedin, and other social media platforms with possible supervision of student workers; and

• Maintain and modify the Greif Center website including content, graphical and multimedia displays and communications. Gather feedback for web site improvement and enhancement. Test, maintain and ensure functionality of links. Monitor web site for consistency, cross-referencing and compliance with university standards for web site content and development.

Qualifications

• Possess exceptional verbal and written communication skills needed to effectively serve as a spokesperson and write extensive copy daily for the Greif Center.

• Demonstrated experience generating coverage in traditional media, including news and opinion pieces (print, broadcast and online news outlets).

• Experience with digital campaigns and ads across platforms, content creation and curation across platforms, and data analysis.

• Proven experience in a team-driven dynamic office environment with ability to learn quickly and manage a wide variety of work efficiently.

• Ability to problem-solve while working toward the goals of an organization; willingness to be prepared with viable solutions while maintaining flexibility needed to execute prioritized tasks and changing timelines.

• Recognizes ways that race, gender, and other identities intersect in the work, especially with students we serve.

• Experience with rigorous solutions-based reporting is a plus.

• Experience with graphic design or graphic design tools such as Canva and video editing software is a plus.

• Attention to detail is a plus

• Sharp communication skills and active listener.

Required Documents and Additional Information

• Resume , cover letter, and a writing sample are required (may be uploaded as one file). Please do not submit your application without these documents.

• Job openings are posted for a minimum of seven calendar days. This job may be removed from posting boards and filled any time after the minimum posting period has ended, so please apply on the same business day if interested.

• USC has excellent benefits, including health benefits for staff and their family with access to the renowned university medical network; eligibility for retirement plans with employer contributions*; tuition benefits for staff and their family; free Professional Development classes; central Los Angeles location with easy access to commuter trains, buses and free tram pick up services; discounts to sporting and other campus events.

Anticipated Hiring Range:

The salary range for this position is $39.09 - $48.82. When extending an offer of employment, the University of Southern California considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate's work experience, education/training, key skills, internal peer equity, federal, state, and local laws, contractual stipulations, grant funding, as well as external market and organizational considerations.

Why join the USC Marshall School of Business?

The USC Marshall School of Business is ideally positioned to address the challenges of a rapidly changing business environment and is ranked as one of the country's top schools for accounting, finance, marketing, consulting, entrepreneurship and international business studies.

USC Marshall builds on the unique opportunities that stem from its Los Angeles location on the Pacific Rim, its interdisciplinary and impactful research, the momentum generated by the University of Southern California, and the unparalleled engagement of the Trojan Alumni Family. With ready access to industries defining the new business frontier, including bio-technology, life sciences, media, entertainment, communications and healthcare, this vast network offers USC Marshall graduates exceptionally strong support for success in the global marketplace.

For more information on the USC Marshall School of Business, visit: www.marshall.usc.edu.