Product Marketing Coordinator

Mission Statement As a Mannington Associate, I am expected to conduct myself in a manner which supports the company's values and philosophy, while performing in the best interest of my fellow associates. I am expected to contribute to our mission statement: to be the best people to do business within the flooring industry.

Job Responsibilities:

As a product marketing coordinator with Mannington Commercial, you will have the following responsibilities:

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  Coordinate marketing needs for new product launches for all categories of products: carpet, LVT, rubber, resilient sheet, non-vinyl resilient, and accessories, adhering to timelines and budgets set forth.?Specially, you will:

  
  

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  Work with internal stakeholders, marketing team members and outside vendors to create new product launch materials including architect folders, brochures, special collateral, promotional items, digital assets, photography, videos, licenses/trademarks, press releases, web pages, Saleshub pages, social media posts, blog articles, product bulletins, and emails.

  
  

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  Attend product development meetings and BDR/FRS reviews as marketing representative for new products.

  
  

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  Work with samples department and outside vendors on all collateral pieces

  
  

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  Create and present webinars for product launches in concert with the marketing team, product manager and design.

  
  

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  Serve as point-of-contact for design, vendors, sample department, tech services, and product development teams for existing product changes as well as new product launches and coordinate with them on marketing materials and timelines.

  
  

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  Serve as SME and/or liaison to product manager for product-related questions and needs.

  
  

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  Listen and respond appropriately to needs/questions/suggestions from internal stakeholders such as sales, design, and product managers regarding marketing assets.

  
  

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  Work with outside vendors for photography, graphic design, videos, and other marketing needs as necessary.?

  
  

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  Work with product managers, samples department, sales, and outside vendors on OEM needs as well as special samples projects

  
  

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  Coordinate creation of printed collateral with internal stakeholders, Marketing Director and outside vendors.

  
  

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  Coordinate/handle technical document updates for new product launches and current product line changes.?

  
  

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  Manage launch spreadsheet and coordinate with the team, samples, and product managers to make sure all assets are uploaded into widen for use on the CMS and in social, emails, etc.

  
  

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  Use writing and graphic design skills to create additional marketing assets as necessary

  
  

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  Manage asset uploads and versioning in DAM system

  
  

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  Manage marketing content for products on SalesHub

  
  

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  Manage trademarks on products with legal and product manager

  
  

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  Edit/proofread marketing communication pieces (emails, collateral, presentations, blog articles, etc.)?

  
  

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  Serve as project manager on additional projects as necessary.

  
  

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  Provide support for marketing events as required.

  
  

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  Maintain brand standards on all materials.

  
  

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  Additional duties as required

  
  

Core Competencies:

Excellent project management skills

Strong desire to always learn

Strong communication skills with both internal and external stakeholders

Strong writing, editing and proofreading abilities

Preferred Requirements:

2-5 years in marketing, product marketing or related role

Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

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  Strong detail orientation, analytical skills and problem-solving abilities are essential

  
  

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  Demonstrated project skills are essential

  
  

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  Ability to work effectively in a collaborative team environment

  
  

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  Ability to adapt to change

  
  

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  High level of emotional intelligence

  
  

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  Sets high personal standards for performance

  
  

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  Seeks and acts on opportunities for development

  
  

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  Ability to conform to Mannington Mills policies and procedures as required

  
  

Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this Job, the employee is regularly required to sit and talk or hear. The employee is occasionally required to stand; walk; reach with hands and arms and stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 25 pounds.

Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually quiet.