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Senior Director, Sales

Sonova USA Inc.
United States, Illinois, Aurora
Aug 21, 2025
Who we are

At Sonova, we envision a world where everyone can enjoy the delight of hearing. This vision inspires us and fuels our commitment to developing innovative solutions that improve hearing health and human connection - from personal audio devices and wireless communication systems to hearing aids and cochlear implants. We're dedicated to providing outstanding customer experiences through our global audiological care services, ensuring that everyone has the opportunity to engage fully with the world around them.

Guided by a culture of continuous improvement that fosters resilience and self-motivation, our team is united by a shared commitment to excellence and a deep sense of pride in our work, each of us playing a vital role in creating meaningful change,

Here you'll find a diverse range of opportunities that span both consumer and medical solutions and the freedom to shape your career while making an impact on the lives of others. Join us in our mission to create a more connected world, where every voice is heard and every story matters.



Aurora (IL), United States



Senior Director, Sales
159105

Senior Director of Sales

Aurora, Illinois | Sonova Audiological Care US

Sonova Audiological Care US is seeking a visionary Senior Director of Sales to lead and develop a team of Regional Sales Leaders across a geographic territory. This strategic role is accountable for delivering sales growth, profitability, and exceptional patient/customer experience while driving operational excellence. With full P&L responsibility, you will leverage your leadership, business acumen, and talent management expertise to meet all budget goals and key performance indicators.

Key Responsibilities




  • Full P&L accountability including revenue, gross margin, OpEx, and LCM



  • Lead sales efforts to achieve assigned KPIs, revenue, and profit targets



  • Manage, coach, and develop a team of Regional Sales Leaders-covering selection, hiring, training, and performance management



  • Motivate and inspire teams to embrace Sonova policies and patient-first processes (Cycle of Sales, BLINK, audiological standards)



  • Ensure compliance with HIPAA, licensing, billing, and other Sonova policies



  • Drive employee engagement through Sonova's SIP plan and Pay-for-Performance methodologies



  • Partner cross-functionally to execute on talent management initiatives: development, appraisals, succession planning, and performance KPIs



  • Lead HearMe strategies to foster engagement and achieve sustainable employee satisfaction scores



  • Oversee portfolio and footprint management in collaboration with Real Estate, Facilities & Branding to drive market share growth



  • Integrate and transition new businesses through acquisitions or clinic expansions



  • Champion SonovaX continuous improvement tools (Kaizen, A3PS, Value Stream Mapping, Hoshin Kanri)



  • Monitor industry trends, including competitor strategies, telehealth, omnichannel, and online sales



  • Promote Sonova's values, diversity & inclusion, and patient-focused culture





About You




  • Education:




    • Bachelor's degree required,MBA preferred





  • Experience:




    • Minimum 10 years of relevant multi-unit management experience



    • Proven success in sales, marketing, and business growth in a high-touch, customer-focused environment



    • Previous business management experience required



    • Hearing healthcare management experience strongly preferred





  • Skills & Competencies:




    • Strong leadership, coaching, and mentoring ability



    • Excellent verbal, written, and virtual communication skills



    • Visionary, forward-thinking mindset with strategic problem-solving skills



    • Expertise in business plan preparation and presentations



    • Marketing, promotion, and multi-unit management expertise



    • Proficiency in Microsoft Office, particularly PowerPoint & Excel







What We Offer


  • Opportunity to lead a high-performing team in a growing healthcare organization



  • Full P&L ownership and influence over regional strategy and execution



  • A collaborative culture with a focus on innovation, patient care, and employee engagement



  • Competitive compensation, bonus opportunities, and executive-level benefits



  • Career development in a global healthcare company shaping the future of audiological care





Salary Range: $153K to $190K



Sonova is an equal opportunity employer.

We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate's ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.



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