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Sales Engineer - East China

Oxford Instruments
United States, Massachusetts, Concord
300 Baker Avenue (Show on map)
Aug 14, 2025
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Sales Engineer - East China
Date:

14 Aug 2025
Location:


Shanghai, CN


Job Function:

Commercial
Business Unit:

Andor Technology

Role Details







Business, Location:




Imaging & Analysis (I&A), Beijing, China



Role:




Account Manager - Life Science, I&A



Reports to:




Regional Sales Manager



Direct Reports:




None



Primary Purpose:




This is a key appointment for the successful development of I&A life science products and solutions. This role will aim to grow the market coverage of full I&A life science products and solutions.




Key Responsibilities




  • To well understand the I&A life science products and solutions, including confocal microscope, IMARIS software, RAMAN confocal microscope, AFM & EDS.
  • To well understand customer's job-to-be-done and promote related product/solutions.
  • To develop and manage the implementation of the sales strategy in line with I&A Business plans.
  • To develop Key Opinion Leaders (KOL) and Key Account (KA) in designated territory and maintain strong intimacy to enlarge I&A influence.
  • To plan and organize marketing events with KOL/KA, including seminars, workshops, webinars and training school to enlarge market presence, with the support from application, BD and marketing team.
  • To work with I&A stakeholders to win as one team with improved sales coverage and efficiency.
  • To develop & expand direct sales coverage to achieve annual sales targets.
  • To develop and work with partners with due diligence checked to further increase market share.
  • To provide high level market/competitive information contributing to the overall strategic direction of I&A.
  • To provide formal weekly & monthly reports on territories with accurate forecast.
  • To drive a strong pipeline in CRM and update actively.
  • To work with commercial team to complete order booking, shipment driving and balance collection to increase the cash flow.
  • To work with service team to coordinate service problems solving and increase customer satisfaction.
  • To prepare channel partner agreements and due diligence with the guidance of legal team.



Indicative Performance Measures



  • Sales volume and value for I&A life science products and solutions
  • Leads generation & pipeline management
  • Marketing events effectiveness
  • Market coverage and market share


Person Specification - Essential requirements unless stated






Education / Qualifications:




Essential



  • Master's degree majored in Biology related subjects
  • Understanding of I&A relevant scientific applications
  • Understanding of I&A relevant technologies




Professional Skills/ Abilities:





  • Candidates should have proved successful experiences leading project-based cases to sell high value products/systematic portfolio.
  • Demonstrated ability in selling complex systems to end user customer.
  • Good learning agility, the candidate should be able to learn product and understand market/customers rapidly
  • A strong network in relevant research & industrial communities to facilitate creation of new opportunities.




Personal Qualities:




Communication



  • Strong team-work spirit.
  • Ability to handle pressure.
  • Open and frank communication within the team



Motivation & Drive



  • Is driven and enthusiastic, which encourages commitment from others.
  • Responds positively to problems and uses them as an opportunity to do things differently or better.


Delivering Results & Continuous Improvement



  • Is flexible and able to revise the plan when needed.
  • Highlights areas for continuous improvement.


Customer Focus



  • Able to build and mature effective business relationships across a wide variety of cultures, personalities and sectors








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