Customer Marketing Specialist

For nearly a century, The Jel Sert Company has focused on creating high-quality, high-value foods and beverages that help bring people together. Jel Sert is proud of being awarded the Great Place to Work certification, along with being recognized by Fortune as a Great Place to Work in Chicago and a Great Place to Work in Manufacturing and Production. We are currently looking for a passionate and dedicated individual to join our team as an Customer Marketing Specialist. If you are looking for a work environment that encourages personal growth, responsibility, and a shared vision for creating incredible products that help create lasting memories, then Jel Sert wants you!

The Customer Marketing Specialist plays a key role in supporting the execution of customer marketing strategies across key retail channels within the Consumer Packaged Goods (CPG) industry. This role bridges brand strategy and in-market execution by collaborating closely with Sales, Marketing, and other cross-functional teams to activate impactful, customer-specific programs that drive visibility, trial, and conversion at retail.

This individual will work closely with the Director of Customer Marketing to support the development and execution of customer-specific retail marketing programs across key CPG retail partners. They will assist in managing the delivery of shopper-facing assets, ensuring that all initiatives align with both customer strategies and brand priorities. Acting as a critical liaison between Sales, Brand Marketing, and Category Insights, the Customer Marketing Specialist will help ensure seamless execution, maintain cross-functional alignment, and contribute to the successful activation of programs that drive visibility and conversion at retail.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

• Assist in the execution of customer marketing programs and promotional plans tailored to retail partners, ensuring alignment with brand strategy and customer goals.
• Partner with Sales to support sell-in tools, activation decks, and execution timelines for in-store and digital campaigns.
• Coordinate the development and delivery of marketing assets for customer-specific activations, including POS materials, digital banners, signage, and display support.
• Track and analyze program performance and contribute to post-program recaps with key metrics, insights, and learnings.
• Collaborate cross-functionally with Sales, Brand, Category Insights, Creative, and Operations to ensure alignment and timely delivery of campaign elements.
• Maintain tracking documents for promotional calendars, key execution deadlines, and channel-specific requirements.
• Support the execution of marketing programs across all relevant CPG channels including mass, club, grocery, drug, and e-commerce.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

EDUCATION and/or EXPERIENCE

• 2-4 years of experience in customer marketing, shopper marketing, trade marketing, sales support, or a related role required.
• CPG or retail industry experience strongly preferred.
• Associates, bachelor's degree in marketing, Business, Communications, or a related field is preferred.
• Familiarity with retailer promotional planning cycles and shopper behavior within the CPG environment.
• Experience supporting customer- or channel-specific campaigns with cross-functional coordination.

KNOWLEDGE, SKILLS AND ABILITIES

• Strong communication skills with the ability to effectively and professionally communicate across functional groups.
• Proactive individual with strong interpersonal skills; approachable, positive, and flexible.
• Resourceful and creative problem-solver.
• Strong organizational, time management, detail orientation, and problem-solving skills with the ability to work independently or as part of a team.
• Self-starter and independent thinker with the ability to quickly react to situations.
• Ability to manage multiple tasks and/or projects at once with minimal assistance in a fast-paced, results-driven environment.
• Highly collaborative with a "can-do" attitude and willingness to learn.
• Capacity to quickly acquire proficiency in department systems.
• Proficient with MS Office, especially Word, Excel, and PowerPoint.

BENEFITS & SALARY

The Jel Sert Company is committed to pay transparency and will provide further compensation information during the interview process. The minimum compensation for the Customer Marketing Specialist is $57,700 annually. Compensation is determined by a candidate's experience, education, skills, training, and the internal equity within our organization. Actual compensation to be paid will be determined upon an offer. In addition to a competitive compensation package, regular full-time corporate employees of Jel Sert are eligible for our extensive benefits programs that can be reviewed here.

PHYSICAL DEMANDS

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Reaching: Extending hand(s) and arm(s) in any direction.
• Standing: Remaining upright on the feet, particularly for sustained periods of time.
• Walking: Moving about on foot to accomplish tasks, particularly for long distances or moving from one work site to another.
• Pushing: Using upper extremities to press against something with steady force in order to thrust forward, downward, or outward.
• Pulling: Using upper extremities to exert force in order to draw, drag, haul, or tug objects in a sustained motion.
• Lifting: Raising objects from a lower to a higher position or moving objects horizontally from position to position.
• Fingering: Picking, pinching, typing, or otherwise working primarily with fingers.
• Grasping: Applying pressure to an object with the fingers and palm.
• Feeling: Perceiving attributes of objects, such as size, shape, temperature, or texture by touch.
• Talking: Expressing or exchanging ideas by means of the spoken word.
• Hearing: Perceiving the nature of sounds at normal speaking levels with or without correction.
• Repetitive motions: Making substantial movements of the wrists, hands, and/or fingers.
• Medium work: Exerting up to 50 pounds of force occasionally, up to 20 pounds frequently, and/or up to 10 pounds constantly to move objects.
• Visual acuity: Required for viewing a computer screen, analyzing data, inspecting materials, or operating machinery.
• Visual acuity to operate motor vehicles may also be required.

WORK ENVIRONMENT

Remote office environment with the flexibility to travel up to 25%.

Travel may increase overtime as needed.

FOOD SAFETY and QUALITY RESPONSIBILITIES

Follow applicable procedures and work instructions.

Backup: Director of Customer Marketing

IMPACT ON JEL SERT SUCCESS

A Customer Marketing Specialist plays a critical role in bridging the gap between a company and its existing customer base. Their impact is both strategic and tactical, touching on customer loyalty, revenue growth, brand advocacy, and data-driven decision-making. Here's a detailed breakdown of their impact on a company: