Senior Advertising Manager - StudyKIK (remote)

Description

Syneos Health is a leading fully integrated biopharmaceutical solutions organization built to accelerate customer success. We translate unique clinical, medical affairs and commercial insights into outcomes to address modern market realities.

Our Clinical Development model brings the customer and the patient to the center of everything that we do. We are continuously looking for ways to simplify and streamline our work to not only make Syneos Health easier to work with, but to make us easier to work for.

Whether you join us in a Functional Service Provider partnership or a Full-Service environment, you'll collaborate with passionate problem solvers, innovating as a team to help our customers achieve their goals. We are agile and driven to accelerate the delivery of therapies, because we are passionate to change lives.

Discover what our 29,000 employees, across 110 countries already know:
WORK HERE MATTERS EVERYWHERE

Why Syneos Health

• We are passionate about developing our people, through career development and progression; supportive and engaged line management; technical and therapeutic area training; peer recognition and total rewards program.
• We are committed to our Total Self culture - where you can authentically be yourself. Our Total Self culture is what unites us globally, and we are dedicated to taking care of our people.
• We are continuously building the company we all want to work for and our customers want to work with. Why? Because when we bring together diversity of thoughts, backgrounds, cultures, and perspectives - we're able to create a place where everyone feels like they belong.

Join StudyKIK as a Senior Advertising Manager - Help Revolutionize Clinical Research Through Powerful Campaigns!

At StudyKIK, a division of Syneos Health, our mission is bold and clear: to accelerate access to life-changing medical treatments through education and cutting-edge technology. Since launching in 2014, we've built a global network of patient communities spanning virtually every major therapeutic area. Today, we're a leader in clinical trial recruitment-partnering with patients, sites, and sponsors to make participation in research faster, easier, and more effective.

We don't just run ads-we build meaningful connections that bring science to life and get treatments to the people who need them, faster.

Your Impact as Senior Advertising Manager:

In this high-impact role, you'll lead and own the strategy and execution of multi-channel advertising campaigns. You'll drive performance across a variety of media types-paid social, display, mobile, video, print, radio-and optimize campaigns to deliver qualified patient referrals for clinical studies.

You won't just manage ads-you'll shape the future of patient recruitment through data-driven experimentation, creative storytelling, and innovative targeting strategies.

What You'll Do:

• Lead paid media strategy and execution across diverse platforms to meet patient recruitment goals.
• Own top-of-funnel performance metrics-referrals, prescreens, and lead conversion.
• Build and execute marketing plans across protocols, blending creative direction with analytical insight.
• Collaborate cross-functionally with project managers, creatives, and analytics teams to drive results.
• Coach and mentor Advertising Coordinators, sharing expertise and elevating campaign performance.
• Continuously test, learn, and iterate-pushing the envelope of what's possible in digital recruitment.
• Stay ahead of the curve on ad tech, privacy changes (iOS updates, etc.), and emerging platforms.

Qualifications

What You Bring:

• 5+ years of hands-on technical ad management experience (Facebook Ads Manager, Google Ads, Display, etc.).
• Proven track record in high-volume, data-driven campaign management.
• Demonstrated experience using data analytics to optimize advertising campaigns, including performance monitoring and ROI analysis.
• Successful A/B testing experience within digital advertising campaigns, with the ability to draw actionable insights from results.
• Experience managing large media budgets ($2M+) across multiple digital advertising platforms with an eye toward cost-efficiency and scaling.
• Deep understanding of paid media, lead gen tactics, and customer behavior.
• Bonus: Familiarity with the clinical trial industry or healthcare-related advertising.
• Strategic thinker with strong executional chops-you don't just plan, you do.
• Analytical mindset with a love for experimentation and optimization.
• A self-starter who thrives in a supportive, low-ego, non-micromanaged environment.

Why You'll Love Working Here:

• Innovative Culture - Push boundaries and bring fresh ideas to life in a fast-moving environment.
• Real Impact - Help patients connect with clinical trials that could change their lives.
• Supportive Team - Work with passionate professionals who support each other and celebrate wins.
• Autonomy & Ownership - Take full control of your campaigns with freedom to execute your vision.
• Low Turnover, High Trust - We value work-life balance, professional development, and long-term growth.

We Excel In:

• Advertising & Creative Direction - Stand out with powerful, conversion-focused messaging across all major platforms.
• Organic Strategy - Tap into our proprietary network of over 1,000 patient communities across Facebook and Instagram, reaching 6M+ patients.
• Measurement & Experimentation - Constantly refine campaigns with A/B testing, analytics, and performance

Ready to Make a Difference?
If you're a driven, analytical problem-solver with a passion for meaningful marketing, we want to hear from you. Apply today and help shape the future of clinical research at StudyKIK.

Get to know Syneos Health

Over the past 5 years, we have worked with 94% of all Novel FDA Approved Drugs, 95% of EMA Authorized Products and over 200 Studies across 73,000 Sites and 675,000+ Trial patients.

No matter what your role is, you'll take the initiative and challenge the status quo with us in a highly competitive and ever-changing environment. Learn more about Syneos Health.

Additional Information:
Tasks, duties, and responsibilities as listed in this job description are not exhaustive. The Company, at its sole discretion and with no prior notice, may assign other tasks, duties, and job responsibilities. Equivalent experience, skills, and/or education will also be considered so qualifications of incumbents may differ from those listed in the Job Description. The Company, at its sole discretion, will determine what constitutes as equivalent to the qualifications described above. Further, nothing contained herein should be construed to create an employment contract. Occasionally, required skills/experiences for jobs are expressed in brief terms. Any language contained herein is intended to fully comply with all obligations imposed by the legislation of each country in which it operates, including the implementation of the EU Equality Directive, in relation to the recruitment and employment of its employees. The Company is committed to compliance with the Americans with Disabilities Act, including the provision of reasonable accommodations, when appropriate, to assist employees or applicants to perform the essential functions of the job.

AtSyneos Health, we believe in providing an environment and culture in which Our People can thrive, develop and advance. We reward and recognize our people by providing valuable benefits and a quality-of-life balance. The benefits for this position may include a company car or car allowance, Health benefits to include Medical, Dental and Vision, Company match 401k, eligibility to participate in Employee Stock Purchase Plan, Eligibility to earn commissions/bonus based on company and individual performance, and flexible paid time off (PTO) and sick time. Because certain states and municipalities have regulated paid sick time requirements, eligibility for paid sick time may vary depending on where you work. Syneos complies with all applicable federal, state, and municipal paid sick time requirements.

The annual base salary for this position ranges from $60,930 to $115,100. The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role.