Are you interested in making a world of difference in cancer care? Cancer strikes more than 10 million people worldwide each year. As the leading medical society representing doctors who care for people with cancer, the American Society of Clinical Oncology (ASCO) is committed to conquering cancer through research, education, and promotion of the highest quality care. Who we are: ASCO is a flexible, high-performance membership organization where employees collaborate to support our mission through evidence, care, and impact. Together with Conquer Cancer, the ASCO Foundation, we foster a culture that prioritizes customer-centricity, emphasizes teamwork, and commits to quality. Our culture, ASCO Works - Our Way of Working, has long enabled workplace flexibility and embraced technology to help us achieve balance. ASCO offers competitive salaries, an excellent benefits package, and opportunities to participate in professional development programs. To learn what it's like to work at ASCO, click here.
ASCO is in search of a high-performing and talented Specialist, Global Marketing, Communications & Program Strategy to join our Integrated Communications and Marketing (ICM) department. The successful hire will support the directors and team leaders in the development and execution of marketing campaigns with a focus on Care Delivery and Membership for ASCO's products and services through content creation and development, scheduling content throughout various channels, content quality assurance (QA), content tracking, and assisting with analysis of campaigns.
Discover a career where your expertise in marketing and communications fuels the success of impactful care delivery and membership programs.
Remote candidates welcome or primary location in Alexandria, VA.
Responsibilities
- Support the development and execution of integrated marketing and communications campaigns to increase brand awareness and engagement for assigned ASCO products and services in support of the organization's business including the global oncology community.
- Collaborate with internal stakeholders to determine creative messaging needs for assigned focus areas.
- Develop content and messaging for assigned ASCO products and service areas, producing a range of content, including promotional collateral, messaging frameworks, social media copy, digital advertising copy, email content, print, and direct mail.
- Utilize internal QA policies to ensure clear, concise communications that follow internal branding standards and ASCO policies.
- Work with director and marketing analytics team to develop post-campaign reports.
- Liaise with external agencies as needed, monitoring invoices and budgets for channels, processing invoices, and ensuring campaigns remain within budget.
- Facilitate/guide executive and volunteer leadership in their roles as ASCO thought leaders and spokespersons when appropriate.
- Undertake assignments as needed to support ICM department needs and initiatives, and ASCO objectives.
- Collaborate closely with ICM team members (e.g., PR/Media, Comms, Digital, Brand, Web,) to ensure seamless execution of marketing campaigns, providing clear direction and facilitate timely delivery of assets and deliverables.
- Serve as the supporting marketing contact for program stakeholders, foster strong relationships to understand program objectives, and translate into effective marketing campaign goals, strategies, and execution.
Required Education and Experience
- Bachelor's degree in Marketing, Communications, or a related field or equivalent years of experience
- 5 years of experience in a marketing agency, internal marketing department, or association/nonprofit
- Multi-channel marketing experience working with campaigns across email, web, paid ads, organic social media, video content, etc.
- Proficient in Microsoft Office Suite (Office, Outlook, Word, Excel) marketing project management platform
Preferred Education and Experience
- Experience in design development and maintaining brand standard
- Demonstrated success in leading cross-functional projects, showcasing the ability to influence and build strong relationships with leaders and stakeholders at all levels within an organization.
- Prior experience with oncology, health care, or other scientific or medical meetings and/or event marketing
- Prior experience with oncology, health care, or other scientific/technical field (i.e., technology, engineering, etc.)
Competencies
- Self-managed with proven skills to use initiative and be proactive to deliver results
- Excellent time management skills with a proven ability to meet deadlines, prioritize, and multi-task
- Excellent communication skills, including written, with the ability to clearly convey and receive information
- Excellent organizational skills and high attention to detail
- Flexible with the ability to adapt to changing conditions
- Proficiency with or the ability to quickly learn new systems and tools
ADA/Physical Requirements Extended periods seated or standing at a desk. High use of computer and other office technology equipment. Travel 6-10 days/yr Generous Benefits Package:
- Hybrid Work Environment
- Open Leave Policy
- Paid Family Leave
- 13 Paid Holidays per Calendar Year
- Staff Appreciation Days
- 401(k): 7.5% Employer Contribution
- Medical/Dental/Vision
- Employee Assistance Program
- Fertility and Family Forming
- Healthcare Concierge
- Flexible Spending Account(s)
- Healthcare Savings Account
- Disability and Life Insurance
The American Society of Clinical Oncology (ASCO) is an Equal Employment Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
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