Year Round
Who We Are: At 67 miles away, Winter Park is the closest ski resort to Denver. With easy access to 765,000 acres of public land, Winter Park is home to endless adventures. Whether you are looking to have your first taste of a winter season or to build a long-term career, we have something for everyone.
Perks & Benefits:
- Free season pass to Winter Park and all Alterra Resorts
- Discounted friends & family tickets
- Medical, dental, vision, life, paid parental leave and more for eligible employees
- 401(k) plan with 100% company match - up to 4%
- Mental health resources for all employees
- Food & beverage and retail discounts
- Onsite employee childcare based on availability
- Discounted equipment rentals, pro-deals, and more
POSITION SUMMARY:
Utilize creative design skills to communicate ideas that inspire, inform, and captivate guests to venture out at Winter Park Resort. Create compelling visual designs by getting to know the Winter Park brand, audience, and marketing strategy. Plus, work with a variety of internal businesses, external partners, and across multiple platforms to effectively bring our brand and key messages to life.
Applicants should have a passion for the outdoor industry, demonstrate great attention to detail, and have a strong knowledge of proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) Figma and other design platforms for collaborative design and prototyping. This role will take design projects from concept to completion while serving as the graphic designer and production specialist. This includes photography selection, occasional copywriting, and the ability to work under quick-turn deadlines while problem-solving for multiple businesses, seasons, and business challenges. The ideal candidate for this role will be able to maintain their creativity while tackling a wide variety of projects including administrative demands. This role will report directly to the Brand Design Manager.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily with or without reasonable accommodations.
WAGE:
The base hourly pay range below represents the low and high end of Winter Park Resorts' hourly pay range for this position. Actual pay will vary and may be above or below the range based on various factors including but not limited to experience, education, training, location, merit system, quantity or quality of production, responsibilities, and regular and/or necessary travel. The range listed is just one component of Winter Park Resorts' total compensation package for employees. Other rewards may include many region-specific benefits.
Hourly pay range: $26.50 - $31.00 (DOE)
ESSENTIAL DUTIES:
- Champion brand integrity by ensuring all creative assets align with Winter Park Resort's brand identity and sub-brand standards across print, digital, and environmental applications.
- Drive business impact through creative execution, developing visually compelling campaigns that support revenue growth, product sales, and guest engagement.
- Proactively identify and address brand inconsistencies, providing guidance to internal teams and external partners to maintain a cohesive brand presence.
- Collaborate with the Brand Design Manager to refine, document, and uphold best practices for typography, color, imagery, iconography, messaging and brand standards.
- Develop and maintain brand templates and asset libraries, ensuring ease of use for stakeholders while protecting brand consistency.
- Lead the proofing and quality control process to minimize design errors, ensuring all creative meets brand standards before final sign-off by key stakeholders.
- Partner with business unit leaders across departments (Marketing, Retail, Food & Beverage, Guest Services, etc.) to align design solutions with strategic objectives and audience needs.
- Collaborate across departments (Marketing, Events, Sales, Lodging, Rental, HR, etc.) to create brand-consistent assets that effectively communicate business goals.
- Monitor industry trends, competitor branding strategies, and consumer touchpoints, identifying opportunities to enhance Winter Park Resort's brand experience.
- Strategically enhance guest engagement by refining design elements that impact the guest journey across signage, digital content, advertising, and on-site collateral.
- Oversee the execution of design projects from concept to completion, including ideation, approvals, versioning, production, and installation across various mediums.
- Implement cross-channel brand applications, designing for digital, social, print, signage, TV, and web-based experiences to create a unified brand presence.
- Develop and execute digital and print advertising assets, ensuring all marketing materials align with paid media strategies and the resort's consumer journey.
- Ensure expert-level print production knowledge, applying best practices for signage, merchandise, and collateral across multiple touchpoints.
- Cultivate and foster vendor relationships, manage print contracts, and ensure production quality aligns with brand expectations.
REQUIRED SKILLS:
- Strong understanding of advertising/media placement workflows and consumer-facing marketing.
- Ability to manage multiple projects, meet deadlines, and thrive in a fast-paced environment with moderate supervision.
- Excellent organization, time management, and attention to detail.
- Uphold high creative and production standards across all outputs.
- Proficient in design principles, including copy, typography, layout, and photography.
- Strong understanding of file formats and optimization techniques for various platforms, including vector vs. raster, print vs. digital.
- Prepare/export design files for web, print, and digital ads, using correct color profiles and resolution standards.
- Manage file versioning and organization in Figma, Adobe Creative Cloud, and internal servers.
- Ability to align creative work with marketing goals and strategies.
- Strong verbal and written communication skills, with effective follow-up.
- Open to both positive and constructive feedback.
- Collaborative, with strong interpersonal skills and a commitment to guest and employee satisfaction.
EXPERIENCE & QUALIFICATIONS:
- Bachelor's degree in Graphic Design, Marketing, or related field preferred, or equivalent combination of education, training, and experience.
- Minimum of 1-3 years progressive experience in graphic design role required.
- Highly adept in use of Adobe Creative Suite with a developed portfolio of past graphic design work where the individual is the sole creator.
- Computer skills needed include: email, word processing, spreadsheets, presentations, html (bonus)
- Passionate outdoor enthusiast with a love for the mountain lifestyle
PHYSICAL REQUIREMENTS:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Able to lift, carry, or otherwise move and position a minimum of 40 pounds on an occasional basis.
- Manual dexterity to operate a computer and other common office equipment on a constant basis.
- Auditory and visual acuity to operate computers, phones, mobile devices and basic office equipment on a constant basis.
- Ability to work for extended periods of time sitting, bending, reaching, and speaking on a constant basis.
- Ability to work for extended periods of time standing, walking, kneeling, pushing and pulling on an occasional basis.
- Talking and hearing occur continuously in the process of communicating with guests, supervisors, and other employees.
WORKING CONDITIONS:
- Indoor/Outdoor: This job is primarily inside, but may require some on-mountain work from time to time. While performing the duties of this job, the employee may be exposed to harsh and varying outside weather conditions.
- Hazardous Materials/Noise: The noise level in the workplace is usually moderate.
- Travel Requirements: Minimal travel required and primarily in the local area.
- Hours: This position may be required to work evenings, weekends, and holidays.
OTHER DUTIES AS ASSIGNED:
This position description is an overview of the scope of responsibilities for the role described above. With the evolution of Winter Park Resort, the responsibilities of this position may change as may the dates associated with many of the tasks. During these times of change, this position requires the flexibility and willingness to accept new responsibilities and potentially transfer others. It will also be the responsibility of any employee of Winter Park Resort to be a positive influence on the transformation of the resort and its associated lines of business.
AN EQUAL OPPORTUNITY EMPLOYER:
Winter Park Resort is an Equal Opportunity Employer and is dedicated to the principles of equal employment opportunity in any term, condition, or privilege of employment.
Application Deadline: Recruiting timelines vary by position, however, all Winter Park Resort positions accept applications for a minimum of 3 business days from the posting date listed above. This position is open and still accepting applications.
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Winter Park Resort
parental leave, 401(k)
Mar 27, 2025