Creative Manager

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand's entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it's creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I's in Initiative and these represent our core values and behaviors.

• INDIVID[YOU]ALITY - you bring your genuine and unique self to and into the work, every day.
• INSTINCT - you're tuned in and armed with intelligence; you have a bias for action - shit happens when you're around.
• IMPACT! - you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.
• IMAGINATION - your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Overview

Work cross departmentally to ensure that the execution of our ad campaigns are meticulously shepherded in effort to help our client's campaigns shine. The Manager is responsible for helping to lead cross channel campaign activation while simultaneously serving as a seasoned point of contact for clients, vendors, internal collaborators and creative stakeholders.

A successful candidate will be an invaluable member of our team who is relentless in championing our client's interests. They will be highly organized in their ability to manage campaign changes, receive and distribute creative assets and manage the execution thereof. They will help us navigate the 'grey areas' of campaign activation and also help us all to be world class hurdlers of any logistical obstacles that challenge successful campaign launch. We want to be thrilled with their critical thinking skills and marvel at their desire to continuously push for internal practice optimization.

Key Responsibilities:

• Oversees flawless execution of all ad campaigns in concert with Partnerships team.
• Acts as a point of escalation between the media agency, vendors, media client and external creative teams for campaign execution across digital campaigns.
• Responsible for the preparation of campaign specific creative deliverables (e.g. specs, timelines, creative reference decks, etc.) for all asset needs for clients, creative producers and internal stakeholders.
• Works cross departmentally to ensure client strategies are woven into creative execution by reviewing briefs and working with craft leads to incorporate production considerations into client recommendations.
• Delivers recommendations in a clear and concise manner, providing informed POVs needed for client and internal teams to make the best possible decisions concerning all media activations.
• Creates and updates campaign status documents for internal teams/clients communicating progress and any issue tracking updates.
• Collaborating with other crafts for refining of our execution approach. Serves as a key contributor in continuously identifying opportunities for collaboration and streamlining of workflow procedures.
• Building positive connections with our vendor counterparts to help foster goodwill and strong partnerships that benefit our overall agency relationships as well as client interests.
• Maintaining in market ad product knowledge by keeping current with industry developments and creating opportunities for knowledge sharing.

Desired Skills & Experience:

• 4+ years of project management experience within either media or creative services.
• Experience working within an advertising agency environment.
• Proven track record of successfully managing multiple ad campaigns from inception to completion.
• Above average understanding of ad trafficking, creative formats / file types and creative troubleshooting best practices.
• Ability to analyze vendor media proposals and other comms to translate them into creative deliverable details and assist in timeline building.
• Well-organized, detail oriented, ability to multi-task effectively.
• Strong written and oral communication skills, detail-oriented, energetic, can work as a team or independently and responsive to feedback.
• Ability to thrive, effectively prioritize and also set priorities at the team level as competing responsibilities present themselves.
• Proficiency with Google Doc and Microsoft Office Suite, with a willingness to learn new internal project management tools and systems.

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.