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Public Relations Specialist IV

Cherokee Federal
401(k)
United States, Florida, Panama City
Feb 08, 2025

Public Relations Specialist IV

Please Note: This position is pending a contract award. If you are interested in a future with Cherokee Federal, APPLY TODAY! Although this is not an approved position, we are accepting applications for this future and anticipated need.

A Public Relations Specialist IV is a senior-level professional responsible for developing and executing strategic public relations campaigns to enhance and protect the reputation of an organization. This role involves managing media relations, crisis communications, and content creation, while ensuring consistent messaging across various platforms. The Public Relations Specialist IV works independently, oversees key projects, and collaborates with leadership to align PR strategies with business goals.

Compensation & Benefits:

  • Estimated Starting Salary Range for Public Relations Specialist IV: Negotiable
  • Pay commensurate with experience.
  • Full time benefits include Medical, Dental, Vision, 401K, and other possible benefits as provided. Benefits are subject to change with or without notice.

Public Relations Specialist IV Responsibilities Include:

  • Develop and execute comprehensive public relations strategies and campaigns to support organizational goals and objectives.
  • Collaborate with senior leadership to align PR initiatives with the company's vision, values, and overall business strategy.
  • Build and maintain strong relationships with key media outlets, journalists, and influencers to enhance the company's media presence.
  • Write and distribute press releases, media advisories, and other materials to effectively communicate the organization's key messages.
  • Coordinate and manage media interviews, press conferences, and events to promote positive media coverage.
  • Develop and implement crisis communication plans and manage PR during emergencies or sensitive situations.
  • Act as the spokesperson for the company during crises and ensure consistent messaging to the public and media.
  • Oversee the creation and editing of PR materials, including press releases, speeches, newsletters, blog posts, and website content.
  • Ensure that content aligns with the organization's tone, style, and branding.
  • Respond to public inquiries or concerns through digital channels in a professional and timely manner.
  • Work with internal teams to ensure effective communication across departments and with employees.
  • Develop and implement internal communications strategies to foster employee engagement and promote company culture.
  • Cultivate and maintain relationships with external stakeholders, including clients, partners, industry leaders, and government representatives.
  • Represent the organization at events, conferences, and public forums to build and maintain the company's reputation.
  • Monitor news coverage and media trends to assess public perception and adjust PR strategies as necessary.
  • Track and report on the effectiveness of PR campaigns and media placements using analytics tools and metrics.
  • Plan, organize, and manage public events, product launches, and corporate social responsibility activities to enhance the company's image and visibility.
  • Coordinate with vendors, speakers, and attendees to ensure smooth execution of events.
  • Lead and mentor junior PR staff, providing guidance and feedback to help develop their skills.
  • Delegate tasks and oversee the work of team members to ensure successful campaign execution.
  • Manage and allocate the PR department's budget, ensuring cost-effective use of resources.
  • Track expenditures for campaigns, media buys, and events, and report on financial performance.
  • Ensure all PR efforts are consistent with the organization's brand identity and messaging.
  • Conduct brand audits and adjust strategies to strengthen and protect the company's image.
  • Conduct research to understand public opinion, market trends, and competitor activities.
  • Use insights gained from research to inform and improve PR strategies.
  • Performs other job-related duties as assigned

Public Relations Specialist IV Experience, Education, Skills, Abilities requested:

  • At least 6 years minimum experience and is required to have at least a minimum bachelor's degree in a related discipline (public relations, communications, journalism, etc.) or equivalent experience.
  • Successful completion of Defense Information School basic journalism or communications programs acceptable in lieu of bachelor's degree.
  • A Level IV is a senior expert, works independently, and typically oversees projects.
  • Experience in working with senior management and cross-functional teams to align public relations strategies with broader organizational goals.
  • Demonstrated ability to manage PR during crises and sensitive situations, maintaining the company's image and providing clear messaging under pressure.
  • Experience overseeing and mentoring junior PR professionals, managing projects from inception to completion, and ensuring quality standards are met.
  • Ability to build and maintain strong relationships with journalists, media outlets, influencers, and stakeholders across various channels (traditional, digital, and social media).
  • Proficiency in managing media inquiries, pitching stories, and securing positive media coverage.
  • Ability to work independently with minimal supervision, exercising expert judgment and making decisions related to media relations, PR campaigns, and strategic messaging. As a senior-level PR specialist, the ability to oversee and guide projects from start to finish is crucial.
  • Must pass pre-employment qualifications of Cherokee Federal

Company Information:

Cherokee Nation Solutions Link (CNSL) is a part of Cherokee Federal - the division of tribally owned federal contracting companies owned by Cherokee Nation Businesses. As a trusted partner for more than 60 federal clients, Cherokee Federal LLCs are focused on building a brighter future, solving complex challenges, and serving the government's mission with compassion and heart. To learn more about CNSL, visit cherokee-federal.com.

#CherokeeFederal #LI

Cherokee Federal is a military friendly employer. Veterans and active military transitioning to civilian status are encouraged to apply.

Similar searchable job titles:

  • Senior Public Relations Manager
  • Public Relations Director
  • Communications Manager
  • Media Relations Manager
  • Corporate Communications Specialist

Keywords:

  • Media Relations
  • Crisis Communication
  • Strategic Planning
  • Content Creation
  • Brand Management

Legal Disclaimer: Cherokee Federal is an equal opportunity employer. Please visit cherokee-federal.com/careers for information regarding our Affirmative Action and Equal Opportunity Employer Statement, and Accommodation request.

Many of our job openings require access to government buildings or military installations. Candidates must pass pre-employment qualifications of Cherokee Federal.

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