Digital Marketing Intern

About the Opportunity
The Digital Marketing
intern will help the team with planning, evaluating and managing marketing
promotions in line with our strategy across multiple initiatives and platforms.
This position supports the Digital Marketing team's focus to meet changing audience
behaviors by creating rich digital content experiences across platforms,
including pbsnc.org, the PBS App, and 3rd party platforms such as Facebook,
Instagram and YouTube.

The intern will
contribute to marketing plan strategy and execution for PBS NC's summer and
fall initiatives, including PBS priorities, PBS NC productions, digital-first
initiatives, programs from our Education division and more.

Additionally, the
Digital Marketing intern will learn more about and contribute to the full
marketing lifecycle of related projects, and learn more about best practices
for digital marketing and social media platforms. The intern will have hands-on
responsibilities in implementing and reporting on marketing campaigns.

This position is a hybrid work arrangement and will work at least 1 day per week at the Bryan Center in Research Triangle Park, NC.
UNC System employees are generally required to reside in North Carolina, within
a 2-hour commuting distance of their assigned duty station.

About PBS North Carolina
At PBS North Carolina, our mission is to provide
transformational experiences and trusted content to educate, inform, entertain
and inspire the people of North Carolina. Providing free content across our
four channels (PBS NC, The Explorer Channel, Rootle - PBS Kids, and The North
Carolina Channel) to more than 13.6 million households, PBS North Carolina
serves the third largest public media market in the country. Beyond the screen,
PBS North Carolina provides education services, teacher trainings, and hands-on
community involvement across the state of North Carolina. For more information,
visit pbsnc.org and join the conversation by connecting with us at
Facebook.com/MyPBSNC, Twitter.com/mypbsnc, and Instagram.com/mypbsnc.

About the Team
PBS North Carolina's Marketing Communications Division
is responsible for the development and execution of marketing plans to drive
brand awareness, engage audiences, drive fundraising and contributions, and
advance the organization's mission.

Minimum Education, Experience, and Skills
High school diploma or equivalency and one year of related office experience; or equivalent combination of training and experience.

Required Competencies
*Recent college graduate from an accredited college or university (student must have graduated in Spring 2024 or after)
OR
*Currently enrolled in an accredited college or university
AND
*Be a full-time undergraduate student (at least 12 semester hours)
OR
*Be a graduate student (9 semester hours)
*Experience in marketing, multimedia production, communications, digital production, or a related field.
*Experience working with digital Content Management Systems (CMS).
*Excellent attention to detail, organizational skills and previous experience with copyediting or proofing.
*Prior experience with Canva or Adobe Creative Suite programs including, but not limited to, Adobe Photoshop, Adobe Premiere Pro, etc.
*Experience handling multiple projects and priorities in a cross-functional team setting.

• Classification: Admin Support Specialist
• Position Competency Level: Temporary
• Position Number: 20069211
• Employment Type: SHRA
• Appointment Type: Temporary
• Full-Time/Part-Time: Part-Time
• Length of internship / Dates of internship: 8-15
  weeks, not exceeding 200 total hours, beginning in June
• Hourly Rate: $17.00
  
• Location: Research Triangle Park (RTP), NC USA
• Posting Open Date: 2/5/2025
• Posting Close Date: 3/5/2025 7:00 p.m. EST

Equal Employment Opportunity and Other Information
The UNC System Office (includes PBS NC, NCSEAA, and NC Arboretum) is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran.

The UNC System Office (includes PBS NC, NCSEAA, and NC Arboretum) is a VEVRAA Federal Contractor.

To claim veteran's preference, all eligible persons must indicate their eligibility as requested on the application. A DD Form 214, Certificate of Release or Discharge from Active Duty, may be required later in the selection process.

The UNC System Office (includes PBS NC, NCSEAA, and NC Arboretum) participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States.

Human Resources Contact Information
Applicants needing assistance with the application process are asked to contact: recruiter@northcarolina.edu.