Web Content Strategist

Description:

Due to client requirement, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.

Rate: $39 - $43 / hr. w2

• Lead the development of website copy that reflects the brand's tone and market position.
• Collect input from multiple sources and manage content through the review process with stakeholders.
• Apply design thinking and UX principles to page authoring and collaborate with the Experience Design team.
• Ensure content meets ADA compliance guidelines and support accessibility efforts.
• Uphold content governance and editorial publishing processes to maintain content relevance and timeliness.
• Analyze content performance using KPIs and identify gaps for improvement.
• Optimize organic traffic and engagement by implementing SEO best practices.

• 7 - 10 years of experience in content strategy, marketing, editorial, or website platform ownership
• Experience writing content for regulated industries with both B2B and B2C audiences
• A portfolio of samples or case studies demonstrating content challenges tackled in previous roles.
• Experience with JIRA is a plus.

Key Technical Skills:

• Content Management Systems (CMS), preferably Adobe Experience Management (AEM)
• SEO best practices
• W3C and ADA compliance guidelines
• Design thinking and UX principles
• Customer Journey Analytics

Preferred Qualifications:

• Master's degree in digital storytelling, human-computer interaction, or related fields
• Adobe suite experience with deep AEM platform expertise
• A transformational, digital-first mindset

• Bachelor's degree in English, Communications, Journalism, or equivalent